20 March 2019

Meet the innovators

Innovation delivers the biggest kick for increasing profitability and many businesses have established a plans for innovation both internally and externally. However too many companies do not put in simple structures, systems or create innovation champions to capitalise on greater profitability.

The benefits of innovation should realise the following:
– Improved business efficiencies through optimisation of practices
– Shortened time cycles
– Superior product delivery
– Margin improvement
– Increased product and service value for your customers
– Improved profitability for you

The Sunday Times on 17 March, listed the Maserati Top 100 list of innovative entrepreneurs, and it's a great prospective customer list to align your sales development too. Our sector has great energy and passion and great people, so why not align your new customer development plan to include companies on this list to target, and add your innovative communication solutions to their businesses.